A survey says that 75% of internet users will make a purchase decision of products and services only if the page is in a language they speak. As we see, a major proportion of websites are in the English language. But, do you know that only 30%
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“Repeated violations may make a successful reconsideration process more difficult to achieve. Especially when the repeated violation is done with a clear intention to spam, further action may be taken on the site. In order to avoid such situations, we recommend that webmasters avoid violating our Webmaster
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Hacking has been a problem since several years with the issue growing every day. A majority of site owners who are attacked by hackers, are struggling to overcome the issue. What do these hackers do? They attack reliable sites and use them to engage in offensive behaviour
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Even if you have years of experience in blogging, SEO will still be a problem because it keeps changing constantly. Every time you will see a new practice coming up. But, this is done for the benefit of all – the audience as well as the SEO
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Google had come up with a ‘Phantom Update’ in April/May 2015, which favoured mobile-friendly sites in search results. It did not turn out to be a ‘mobilegeddon’ but it definitely has had a strong impact in these five months. The percentage of mobile-friendly sites has been increasing
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The digital marketing industry is ever-changing. What might be the best methodology last year might not be the same this year. So, as digital marketers, you need to be well aware of what is happening in your industry. You need to be flexible to any and every kind
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Google is one of the most used search engine by users, which covers around 65% of search results on the web. Every website wants to rank higher on Google and is taking different measures to achieve it. If you are standing at a rank from 1
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A Frequently Asked Questions (FAQ) page is a place where the business answers basic questions that visitors may have about their services. The main purpose of a FAQ page is to clear up the confusion visitors may be having. So, it is important to analyze what questions
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Google has set certain Webmaster Guidelines for websites to follow. But, it has seen many webmasters violating these rules. In order to give the users a high quality search experience, Google takes actions – both automated as well as manual – against sites that violate these guidelines.
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How important are social signals for Search Engine Optimization? Google in 2010 had said that social signals are considered for ranking. But, in 2014, Google contradicted its own statement by saying that social signals are not an active factor for ranking. Whether social signals play an important
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