Google Plus is one of the most important elements of an online marketing strategy for businesses to show up in SERPs. Showing up for the right searches is important to have a whole lot of new customers coming in to the site. If you are looking to
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As 2016 comes to an end in the next few days, everyone has started eyeing what will be coming up in 2017. The search marketing industry is continuing to evolve rapidly with multiple updates and alterations to be seen in the coming year too. And, if you
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Have you been putting in your best, but still not getting the results you want out of your marketing efforts? You need to identify where you are lacking. Is it the content that is the issue or is it something you are not targeting like mobiles or
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A business website is considered effective or incompetent depending on two main factors – traffic and website. Designing a great website, building an email list, driving as much traffic as possible and converting them into sales – all of this is very important. If your activities do
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There are thousands of keywords in every industry that can be targeted to rank on SERPs and attract the right kind of audience. Moreover, for every single keyword, there are dozens of suggestions available for related terms. So, people use keyword variations and long tail keywords too.
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Every business has its ups and downs throughout the year. For few months of the year, the sales shoot up while few months see a downfall. Similarly, even your website traffic performance fluctuates throughout the year because the demand for your products/services changes with seasons. With these
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With a billion websites existing online and a significant number of them falling into your industry or niche, how are you going to make people visit your website? Even the most elegant type of website design may fall short of attracting the right audience. However, here are
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A website should be working for the users 24 hours a day, 7 days a week and 365 days a year in order to capture leads and to market your brand. So, if you have a real estate business, your website must be helping customers all the
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Breadcrumbs on websites work as markers that don’t let visitors and search engine robots get lost while navigating through the site. They are a type of secondary navigation scheme that depict the location of the visitor on a website. With breadcrumbs, you can easily retrace your steps
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Are you an eCommerce startup? Not getting the conversions that you deserve? This thought might be haunting you. Don’t worry! You aren’t the only one. Even those eCommerce companies who have been around for a while now are likely to commit some basic SEO errors that hamper
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