In spite of Magento being one of the popular open source content management systems for e-commerce websites, many Magento based online stores fail to attract enough traffic. It is at this juncture that Magento SEO becomes very crucial. Similarly if your website runs on WordPress or Joomla,
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Adaptive content is the rule of the day. Almost all the recent content strategy is geared towards developing adaptive content. Before going into the ways in which adaptive content can be used, let us understand what exactly is an adaptive content? An adaptive content basically consists of
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Search engine optimization (SEO) is one area which keeps evolving every passing year. Each year one sees a number of changes in the SEO techniques as well as launch of a several SEO tools in order to make the websites more SEO friendly. Here is a list
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URL structure, perhaps one of the most neglected aspects plays a vital role in the overall performance of your website. Be it the popularity of your website, the traffic it pulls in or the search engine ranking it garners. Here are some of the elements of the
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Google AdWords is an advertising system introduced by Google in which advertisers get to bid on a certain keywords so that their clickable ads appear in Google’s search results. With the AdWords program businesses can easily set a budget for advertising and need to pay only when
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Most of the internet users have a common complain of online ads causing a hindrance in their online browsing experience. With the arrival of browser plugins like AdBlock and AdBlock Plus now the internet browsers can easily get rid of all the annoying ads. Now like everything
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In order to gain better traffic, every company needs a well thought out SEO strategy. But SEO strategy in itself will not be that helpful unless you have a well-drawn and targeted social media marketing strategy. Social media marketing (SMM) and SEO are in fact mutual to
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Did you know that the domain name of your website plays a crucial role in the search engine optimization (SEO) of your website? Thus it is very important that you choose a domain name for your website which not only reflects what your company is all about,
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Have you ever thought that the timing of your posts on social media is also equally important to reach out to your target audience? As per Social Media Marketing guidelines, here is a guide which will help you know the right time to post on various social
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Domain Authority (DA) – a score developed by Moz is a tool which predicts how well a website rank on search engines. It is a scale on a 100-point algorithm scale and is used to track the performance of a website over a period of time. Thus
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