SEO today is more dynamic, more relevant, more useful and more interesting than ever before. SEO changes faster than almost anything else in the world. So, if you think you are up to date with SEO, you may be mistaken. If you are not keeping up with
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Do you think you can run an SEO campaign all by yourself? Well, that’s good enough then. But, it is still advisable to hire a professional to get the job done for you so that you can get the desired results. Although hiring professionals may be expensive
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What kind of a theme should you opt for? Should it be a free or premium one? Should you change your theme and how often? What should you look for in a new theme? These are some of the questions bloggers have running in their minds regarding
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Your site is ranking for a keyword that you have been targeting. That’s great news! But, wait! It is the wrong irrelevant page that is ranking. The page that is ranking is just not the best choice for that particular keyword. This leads to a great deal
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While click-through rates (CTR) may not be a part of Google’s algorithm or may not be direct ranking signals but, they indirectly impact the rank of a website. This is because increased CTRs may lead to improved conversions, which in turn will improve rankings. But, CTRs alone
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As we have spoken of in earlier blogs, Google has announced some significant changes to AdWords early this year at the Google Performance Summit. One of the changes was about introducing the next generation of local search ads. Almost one-third of mobile searches today have local targets,
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Search Engine Optimization or SEO is a process that is applicable all over a site – whether it is the Web pages, back end coding, off-site points of interest, or anything else. Here in this blog, we will talk about how to have a well-optimized homepage. You
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Today, online shopping has become such a craze that not only has women glued to eCommerce stores but, men too keep looking for smartphones, tech gadgets and much more online! Parents today shop online for all their little ones needs – right from walkers and bouncers when
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Google had announced a separate mobile search index in March 2015. It had said that it would be working on a mobile only version of the search index, meaning that desktop and mobiles will be having completely separate search indexes. Google had created a special team to
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Social media has become an unavoidable part of our lives, whether it is for fun, or for maintaining personal relationships, or for building up business. In fact, using the right social media marketing strategy can help in increasing website traffic and building up more business. However, popularity
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