Whether you are looking for designing a new website or redesigning your existing one, it is very important to follow certain basic steps to ensure that you achieve a successful design. Here is a step-by-step guide to help you achieve your goal. Website’s purpose Before you start
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Planning to invest in digital marketing? But, with so many different channels available, which one would be the most useful to you? How would you know? For this, you need to know which different channels are available and what each one of them does, so that you
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The most important part of running a website is to drive huge amount of organic traffic to the site from search engines. There are various SEO tactics that designers and marketers are aware of for bringing traffic to a site. But, is it the same for blogs?
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Google has been noticing lots of links being sold, purchased and exchanged. Brands have been engaging with popular bloggers to provide them free goods in return for links to their site. Seeing this practice on the rise, the search engine has published a new set of guidelines
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While designing websites, what we need to keep in mind is to create one that gets a message across to the audience. And to get a message clearly across, the website should be clean, clear and highlighting the most important aspects. If the website is too busy
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Blogs – a very important element of content marketing – are ways to keep your audiences engaged with new content and keep them interested with you. If you own a business, you can use the advantage of blogging by providing your audience with product launches, tips and
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Google has recently come up with an experiment with a new card carousel test that features content from local businesses near the top of search results. Search Engine Land names this self-promotion option that Google is testing as ‘Local Business Cards’ but, Verge indicated that Google hasn’t
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You may have heard and read a lot about building perfect landing pages for your website. Actually, you don’t need to build new landing pages for your site; you actually need to make sure that every page on your site is a landing page in itself. And,
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Why do you build a website? To gain traffic and boost your brand’s revenue right? So, how do you achieve that? You can gain higher traffic on your website by increasing the visibility of your site on SERPs and for that, you need to run a strong
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Blogging is a great way of providing free information to customers and the best way to do content marketing. A well-known Seattle based entrepreneur and analytics expert – Neil Patel says, “Companies with blogs typically receive 97% more leads than companies without blogs.” This is because blogs
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