On social platforms like Facebook and Instagram, businesses have the option of boosting their posts by clicking the “Boost Post” option in the lower right corner next to the posts. All they have to do is choose the audience and budget based on the number of people
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Although it is too early for predictions about 2018, it is better to be prepared and strategically plan our websites for the upcoming year, especially when it comes to eCommerce websites. His is because online shopping has become more of a daily routine for half of the
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Pop-ups can be annoying and disturbing for your visitors, but not if you design, place, and time them in an appropriate way. Although the general notion is that pop-ups are annoying for the visitors, research has also shown that businesses have confirmed to see a drop in
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Once you are able to track where your visitors are coming from, you can stand in a better position to improve your engagement and ROI by working on your strategies. Also, you can improve your campaigns and budget more effectively in the future. This is why it
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Are you new to creating plans for your business? If you aren’t an experienced planner or marketer, you would have a tough time understanding where to start or how to structure a plan, as these are the most difficult parts of planning. However, if you have managed
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All kinds of social media and websites are putting up GIFs and videos on their platforms to attract more customers. Do you know why? Because videos appeal to users as they are more interactive and explanatory, thus getting a message across persuasively. This is why video marketing
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Social media is one of the most widely used platforms today for advertising a brand to a wide set of audience across the globe. However, you need to figure out what is working and what is not in this advertising sector for fruitful outcomes. It is quite
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It is a fact that every landing page is unique and has its own requirements related to the business, products/services, customers, and lots more. Every brand needs to display different elements on its landing page to attract, interest, and engage its customers by providing value to them.
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Google AdWords has been assisting millions of businesses to obtain higher revenues and accomplish increased ROIs. More and more advertisers today are using this popular tool to compete in their zones and gain a competitive edge against others in the industry. However, with the complexity of Google
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How much traffic are your landing pages receiving? And how much of that traffic is converting into customers? Is the percentage of conversions that you are receiving desirable enough, or is it below the level of your expectations? Whether it is up to the mark of below
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