We know that Google Analytics is a Web analytics service offered by Google that tracks and reports website traffic. But, what is Google Analytics Goals? You know that anything without a goal is a total failure, right? Similarly, your Google Analytics account without a goal is also
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Advertising on social media is one of the best techniques you can use for promoting your brand online and reaching out to a large number of audiences. And, out of all the social media platforms, it goes without saying that Facebook is where you must begin. With
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Lead generation is one of the most important aspects of digital marketing that can help your business grow. And, to capture more targeted leads, what you need at top priority is a well-optimized and highly targeted landing page. Optimizing your landing page will improve user experience, which
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SEO is extremely important to impress both search engines and users. This is why it is imperative that you optimize your blog posts to make them more visible to people who are looking for keywords associated with your brand and products/services. But, with the ever-changing algorithms of
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Many websites have multiple pages, while there are others who have only one long master page. So, which one of the two options should you choose for your particular website? This blog will help you understand the pros and cons of both these options, so that you
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Planning up a local search marketing strategy? Looking for ways to make your local business pep up in the New Year? You may say that the New Year is yet a little far, but remember time flies just like that, and there is no harm in pre-planning.
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Since the past few years, we have been seeing how mobile searches have outnumbered desktop searches. Because of this shifting trend, Google started focusing on the mobile-friendly factor in its search algorithm in 2016, and this focus is only going to increase with time. This is why
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SEO and content marketing are in itself very huge and individually effective concepts, so you can imagine what outcomes can be achieved when both these concepts are used together! However, it is also true that both SEO and content marketing rely on each other for effective success.
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You may have definitely heard of Keyword Explorer – Moz’s very popular keyword search tool. But, do you know about the new feature that Moz launched within Keyword Explorer last week? If not, you have got to check out this new addition! With this new feature, you
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The big question about having a big website is whether you must have multiple pages for a single topic on your website, or should you merge all the pages into one long master page. Let us learn about the pros and cons of each option and see
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