With the resurgence of long-tail keywords, the focus on keyword-based Search Engine Optimization (SEO) is gradually dying out. There was a time when Google collected data about a site solely based on the keywords which were present on the pages and the links. Companies also measured their
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Every website owner craves for strong web traffic. Good web traffic is not only earned after lot of hard work, but also encourages you as it shows how popular your website is. But there can be fair chances that the web traffic which you website is receiving
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As SEOs it is your responsibility to take the necessary steps in order to ensure that websites are built as per the SEO technical standards. So it is crucial that you be prepared for any and every question from the web development team in order to increase
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One of the most common ways to do internet marketing these days is through PPC marketing. PPC marketing or ‘pay per click’ marketing is an internet marketing model through which the advertisers get to bid for ad placements in search engine’s sponsored links when someone searches for
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The rules of Search Engine Optimization change almost every year. The only thing which does not change is the basic SEO rules. Therefore if you stick to some of the basic rules you can surely beat the crowd and make a lasting impact. Here are some of
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Content Management System (CMS) has surely changed the way web content can be managed. Now even a non-technical person can easily add, edit as well as manage the web content. CMS allows intuitive user interface, which makes it simple to build and modify web content as well
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