Have you observed any notable changes in Google SERP’s?
Google head of the search spam team Matt Cutts announced on Twitter that they have released Panda 4.0 version update.
Google panda update filters the low-quality websites with little or poor quality content from working their way into Google’s top search results. Not many details about this update have been released yet.
Back in the month March 2014, Matt Cutts at Search Marketing Expo announced that his team is working on the “next generation” softer panda update which will directly impact to help small businesses do better in search results.
From past 8 days many webmasters have observed big variation in the search positions, so panda 4.0 already rolled out before Matt Cutts made it as official news.
Let’s wait and see what changes this new update will bring for small businesses.
But make sure that you write content for users, not for search engine purpose and follow the Google guidelines which will help you to stay in safer zone.