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Archive for the SEO & Internet Marketing Category

Which Is The Best Anchor Text That Can Improve Your Rankings?


SEO is of great importance for any website, which makes it rank higher in SERPs. But do you know what makes #1 websites rank that way? Have you ever tried to notice the backlinks for #1 ranked Web pages? Try taking a look at every single link

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How To Make Your Content Go Viral?


With the invent of social media sites like Orkut, Facebook and Twitter between 2004 and 2006, the media landscape has dramatically changed. Although the first social networking sites were seen long back in 1997, but it was from 2004 that users began using such sites to connect

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What Could Be The Possible Reasons For Google AdWords Failure?


Google AdWords is no doubt a difficult program to understand and optimize, but it isn’t impossible. Yes, it is difficult for those who are just getting into the game or for those who don’t have a knowledgeable industry professional to help. So, if you haven’t got one

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How Advantageous Are Progressive Web Apps For Mobile Users?


We all know about the increasing use of smartphones and the websites browsed on these tiny devices. Looking at the increasing rate of smartphone used for browsing the Web, we can say that the future of Web is mobile for sure. Mobile users have started favouring native

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Why Does Your Website Need An SEO Audit?

An SEO audit is the practice that can tell you what is working on your website, where your site is lacking, and how you can improve to bring your site higher on SERPs and generate more leads. If done correctly, an audit will empower your business with

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Are You Considering These Things While Deciding Your Keywords?

Keywords are a vital part of an SEO campaign, and you have to get them right. With the wrong or inappropriate set of keywords, you won’t be shown up where you want to be seen. So, here are a few things you must consider while choosing your

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How Useful Is The 360 Degree Feature In Social Media Marketing?

Have you seen the new photos and videos on Facebook? The new 360 degree types where you can see the view of the area all around – up, down, and completely around. Sure you have been wondering how they do that. Or you may feel like this

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What Makes Business Owners Scared Of SEO?

Search Engine Optimization or SEO is one of the most important elements of digital marketing. However, there are many reasons that force business owners to fear SEO. These fear factors need to be eliminated at the earliest because there is a lot to gain by getting past

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How To Target Individual Users By Customizing Your Website?

Every user differs from the other in terms of choices, preferences and interests. To target various user segments, marketers have been providing content and more to aim for people of different ages, genders, economic backgrounds, etc. But, with today’s technology and customization, individualized targeting has become possible

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SEO Or PPC – Which One Should You Opt For?

There are two basic ways of boosting incoming traffic to your website – Search Engine Optimization (SEO) and Pay-Per-Click (PPC). There has always been a debate as to which of the two is a better option. While both of them have their own benefits, you must know

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